Roffa Mon Amour Filmfestival

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Roffa Mon Amour Filmfestival 2018

Client: Roffa Mon Amour

Year: 2018

Branding, typography, graphic design

Roffa mon Amour has in recent years manifested itself as an intelligent, cultural, and experimental film festival that distinguishes itself by its creative and daring films. As far as the visual picture and the decoration of the festival go, Roffa mon Amour is playful and romantic and has an analogous nostalgic and tactile appearance. The previous logo has become a classic, but at the same time it is also restrictive to work with, and that is why it is time for new additional style elements. In the coming proposal, we have developed a 2018 RMA ‘campaign’ that links up with all the keywords mentioned above. A clear translation on the solid basis that RMA has built up over the years, but just like Roffa mon Amour: daring, cult, and iconic.
The new typeface logo forms thé recognizable element in the 2018 RMA campaign. We work with a typography that contains the total visual identity: surprising and most of all, ultra-recognizable. The combination of film images, colour, and typo form the basis of the identity — quirky, playful and romantic, just like Roffa Mon Amour.
Roffa Mon Amour was brought to life to celebrate and enjoy the work of creative and noble makers that dare to challenge their audience to open their mind, ruminate (not swallow), question, and never accept. Come and celebrate film with us!