Welcome to your new school pharmacy.
Cycle is your no.1 stop when it comes to feminine care.

Your body is your one true home, the only thing you fully possess. So why not treat it in the best possible way?

Client: Cycle Care
Photography by Fauve Bouwman

As an inclusive, body-positive brand that supports female empowerment.

The round, open and connected lines of the logo refer to the female cycle.

A custom iconography, to add an illustrative and playful element to the overall brand character.

The tagline “For radical self-care” speaks to the target audience: free-spirited Millenials that know what they want.