Sunny’s breakfast bar

Show info

Sunny’s Nature Bar

Client: Zonnatura, Bedrock

Year: 2018

Branding, illustration

In collaboration with Nina Pierson, Nicole Huisman & Studio Oh-Yes
Photography by Iris Duvekot

Sunny’s is an all day breakfast pop-up bar in de Pijp, Amsterdam. With 100% organic and nutritious muesli bowls without unnecessary additions, the bar is an ode to breakfast and to the sun. As a thank you, we donate 100% of our profit to the tree plant project Partners Pays-Dogon.

A pop-up smoothie bowl bar requires a contemporary and refreshing style, without losing the natural feeling of Zonnatura. The identity is modern, smart and colorful, with a graphical translation of the smoothie bowls to a logo and fruity icons supporting the fresh tone of voice.

“Smoothies are as good as cocktails, but healthy, and people don’t judge you for having two in the morning and three in the afternoon.”