Creating the identity and webdesign for dutch stylist and influencer Nicole Huisman we found it important that her work visually got your first attention. The style elements should strengthen her work and the photography that comes with it. From this point we chose to develop a typography in which the entire identity is hidden. This radiates Nicole’s character; Loveletter Roman.
While working on the positioning of Nicole; we questioned what being a stylist means these days. Not only portfolio work counts but also visualizing the person behind it; involving instagram, her collaborations, tips and her personal inspiration.